DENNIS JENDERS
BLUE COLLAR, BORN & BRED. SO SNAZZY ART. SCIENCE. MISCHIEF. SINCE 1976. THINK. PLAN. DO.
Social Media Analysis of the “Where’s Bernie” Promotion

Just how negative were the online conversations surrounding the “Where’s Bernie” promotion on May 24th, 2011? While at least one marketing firm in the Milwaukee area thought the event was a PR home run, it was clear that the Milwaukee…








